Wednesday, July 1, 2009

Italian Gelato Ad: Too Far?

A gelato ad showing a priest and a nun about to hook up has been banned in the UK after readers complained, the Daily Telegraph reports. The ad intended to sell "forbidden Italian temptations." Yep, looks like they accomplished that. The ad was placed in various magazines, which was intended to target an audience aged between 25-55. The gelato, Antonio Federici, said their ad was meant to be a "light-hearted, tongue-in-cheek portrayal."

Tongue-in-cheek: Check. (They are about to make out.)

Light hearted: Check. (I mean, come on. A hot Italian priest getting to first base with a nun who happened to have her makeup done at the MAC counter at Macy's ... HILARIOUS. And light hearted.)

Does this ad cross the line?

Source VIA Newser

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